Foundations of Visualization

Visualization Pipeline

The measures of visualization are expressiveness and effectiveness.

Semiology of Graphical Symbols

Graphical symbols are sometimes called marks. The appearance of the marks are called channels. Here are implict rules for mapping data into symbols: When these rules are followed then the pattern on the screen must imply a pattern in the data.

Visual Variables

There are eight ways in which graphical objects or marks can encode information:

Historical Perspective

In 1967, Jacques Bertin introduced the concept of Semiology of Graphics - the science dealing with sign systems. He insists on separation of content (information to be encoded) from the representation (the properties of the graphic system). He introduced a graphical vocabulary: Bertin defines a plane as having two dimensions. The plane is marked by implantations of points, lines, and areas. These three types of figures are organized in the two dimensions by the imposition of dividing the graphics into four groups - diagrams, networks, maps, and symbols. The retinal variables are designed for visual perception - size (height, area, or number), value (saturation), texture (fineness or coarseness), color (hue), orientation (angular displacement), and shape.

Discussion on Marks and Channels